Creating user-centred websites and web portals is enhanced by understanding the users and their behaviour. We work with you to conduct user research that uncovers specific insights into your website or web portal users.
Through initial discovery workshops, we work with your stakeholders and staff to capture the knowledge they hold about your users.
We conduct user research to validate assumptions and gather qualitative and quantitative data about users. This may include interviews, survey research, ethnographic research, focus groups, job shadowing, card sorting and web analytics, and others.
We bring the users to life with a visualization of our user research findings that can be shared throughout your organization.
You gain specific insights into your website and portal users and their specific experiences. You get:
Experience thinking perspective
Experience Thinking underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
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