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Critical Non-Essentials, Marginal Gains & Service Design

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By Geoff McCormick

With the current FIFA World Cup taking place, it seems obligatory to discuss sports — and how we, like our heroes, use their training and strategic approaches in our daily work...

With the current FIFA World Cup taking place, it seems obligatory to discuss sports — and how we, like our heroes, use their training and strategic approaches in our daily work lives. The phrase that "sport is war without bullets"...

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Deception by Design

By Dan Iaboni

06.19.2018

Outside the walls of academia there are no ethics committees, and so a designer can, either knowingly or unknowingly, create deceptive...

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General UX

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An Accessible World

By Jessica Murray

04.17.2018

Accessibility has become a hot topic in the design world but how do we design for it? And how do we plan for it? In a diverse world like ours, we...

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General UX




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Akendi is an Experience Thinking™ innovation firm in digital user experiences. We are Service Design & User Experience specialists consulting for companies and organizations. Located in Toronto and Ottawa, Canada as well as London and Cambridge, UK.