Hiring the Right UX Professional

By Dan Iaboni

Hiring is always exciting but comes with a sense of trepidation. Being able to grow your team and bring in new perspectives and new skills can be exhilarating; however, the thought of a...

Hiring is always exciting but comes with a sense of trepidation. Being able to grow your team and bring in new perspectives and new skills can be exhilarating; however, the thought of a long drawn out process and the risk of getting...

The Widening Digital Divide

By Philip Watson

07.02.2020

Hello <<FIRST_NAME>>, We here at <<CORP_NAME>> hope you are keeping well and staying safe during these unprecedented times. We are writing...

Innovation

The Sweet Spot – Participant Numbers in Qualitative Research

By Cassandra Wiesner

06.18.2020

Being a UX designer I conduct a lot of qualitative research, from developing personas and journey maps to validating websites and products. There...

General UX

“We Didn’t Ask that Question”

By Tedde van Gelderen

06.02.2020

As a user researcher, part of the work is communicating the results of our research. And to get to that moment, we engage with users and...

Experience Mapping

Digital inclusion and service delivery in post-covid world – workshop insights

By Philip Watson

05.14.2020

On 30th of April, 2020, Akendi & CW successfully facilitated an online discussion on “Adjusting business service delivery to a changed world”...

General UX

Making the Case for User Research

By Dan Iaboni

05.08.2020

A common ask from clients and students is for me to help them explain the reasons for conducting user research within their organization. While...

General UX

3 Real-Life Examples of Simple Design Solutions

By Michelle Brown

07.11.2019

It’s easy to call out bad design – there’s a lot of it. But finding and appreciating examples of good design can feel challenging. We...

General UX

A Revolutionary Insurance Experience: How do Lemonade and Sonnet Stack Up? – Part Two

By Michelle Brown

07.09.2019

Some insurance companies are trying to rewrite the insurance experience, but how well do they deliver on their promises? In part one we...

Brand Experience

Mixology Meets UX: A Martini Recipe With An Akendi Twist

By Dan Iaboni

06.27.2019

The art of mixology and UX design have a lot in common. Both balance art and science to create a pleasing experience. A mixologist combines...

General UX

Meet Akendi: A Trailblazing Agency Training Practitioners of Today

By Roberta Schultz

03.28.2019

Akendi's President Tedde van Gelderen talked with Danielle Heifa from Strive, UXR Conference, to share how his team is training product people...

Career

A Revolutionary Insurance Experience? – Part One

By Michelle Brown

03.14.2019

The insurance experience. It’s not something that gets people excited. Not much has changed in the last several years and many customers view the...

Brand Experience

Can Artificial Intelligence Replace Human Designers?

By Jessica Murray

02.19.2019

With more and more small businesses and independent e-commerce vendors popping up there is a greater need for design, but not everyone can afford...

Brand Experience

How My Internship Helped Me Transition Into a Junior Role

By Anna Ballares

01.29.2019

Looking back in retrospect, I decided to contemplate what I accomplished last year that led me to where I am today. I’ve recently had the...

Career

I Don’t Want Your #&%$!@* App

By Dan Iaboni

01.15.2019

Claiming to be the front page of the internet, Reddit is one of the most visited websites in the world. In the past three months, there has been...

General UX

Top 10 UX Blogs of 2018

By Roberta Schultz

01.03.2019

In 2018 we saw a lot happening in the world of UX. From a missile crisis caused by poor design to failing ride-sharing mobile apps, the Akendi...

General UX

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