Customer actions change over time, and so too will the customer experience. Through customer survey research, we'll provide quantitative measurements of the changes in opinions, beliefs, and attitudes that affect your customers' behaviours. You'll be able to re-discover your customers, re-evaluate your approaches, and prioritize your strategies.
Initial stakeholder interviews and collaborative workshops will provide great understanding of your research questions plus any previous research already conducted.
Collaboratively, we will develop the survey research questionnaire that produces baseline data, test key hypotheses, uncover trends, and validate concept ideas.
We will host the (online) survey, collect and do indepth analysis of the data.
We can conduct complementary research, such as focus groups, ethnographic field research, diary studies, and other techniques.
We will visualize the survey research data in an engaging format that promotes clear understanding and buy-in throughout your organization.
Together, we will uncover quantifiable data about your customers' perceptions and attitudes towards your product & service experiences. You'll get:
Fully supported, project-based team with a strategy and set deliverables, following our proven processes.
One or more of our people integrated into your team to enhance and supplement your activities.
Mature teams in your organization, ready to deliver and scale up against your roadmap.
Experts who work hand in hand with your team, transferring valuable skills and knowledge in the process.
Experience thinking perspective
Experience Thinking underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
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