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CX Concept Ideation

Generate new ways to engage customers and identify winning concepts.

You are continuously innovating to attract, on-board, and retain customers. Generating the best ideas and knowing which concepts have the potential to succeed in the marketplace is the focus of our customer experience concept ideation service.

Customer experience concept ideation design by Akendi

Experiences explored

  • What can we do to engage and delight customers?
  • What great CX concepts are we overlooking or have yet to discover?
  • Which customer experience innovations are the right ones to invest in?

Ready for a free consultation?

+1 416.855.3367 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • An engaging visual report on the customer experience concept ideation findings and a business case for the winning idea or ideas.
  • Clarity about what will be necessary to ensure the new concept or concepts succeed in the marketplace.
  • Confidence in the investments you make in customer experience innovation.
Akendi

How we do it

  • Consult with your stakeholders to understand your goals for ideation and how it fits into the corporate strategy.
  • Design and facilitate ideation sessions to surface and elaborate the most innovative concepts.
  • Undertake customer research and customer experience concept testing to validate the ideas within customers’ real contexts.
  • Report on the feasibility of the new customer experience concept(s), identifying the best ideas to invest in and the key elements needed to make them succeed.
Customer experience concept ideation design by Akendi Customer experience concept ideation design by Akendi Customer experience concept ideation design by Akendi

What you get

Because we’re focused on all aspects of customer experience, we can bring you from ideation through design and testing. You’ll get:

Because we’re focused on all aspects of customer experience, we can bring you from ideation through design and testing. You’ll get:

  • An engaging visual report on the customer experience concept ideation findings and a business case for the winning idea or ideas.
  • Clarity about what will be necessary to ensure the new concept or concepts succeed in the marketplace.
  • Confidence in the investments you make in customer experience innovation.

Clients we've helped with experience innovation

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Clients we've helped with Experience Innovation

Telecom

ARM

Blackberry

BT

Clear-Com

EE

Fido

Gamma

Koodo

Ooredoo

Rogers

Saudi Telecom

Telecom Italia Group

Telus

Finance & Insurance

Aviva

Blueshore Financial

CIBC

Credit Suisse

Cybersource - VISA

Insurance Institute of Canada

Interac

Lending Stream

Nester

RBC

Riyad Bank

Royal Bank of Scotland

Worldbank

Government & Public Service

City of Edmonton

Dwr Cymru - Welsh Water

Government of Canada

HM Revenue & Customs

University of Toronto

The Cabinet Office

Healthcare

Astra Zeneca

Ecobee

Eliza

GSK

Health Canada

Humanware

MedAvail

MyMeds&Me

NHS

Nuance

Ontario Medical Association

Roche

Siemens

XSensor


Our approach
Our Experience Thinking process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

Let’s Chat

About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.