Akendi UX UI design agency and Service design studio, New York, USA
improve business

The shortest path to awesome experiences.

Designing experiences with impact begin with a deep understanding of people.

Blueshore Financial Journey Mapping Case Study, New York, USA

Blueshore Financial

Great services start with understanding the customer journey

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Eliza UX design Case Study, New York, USA
Eliza Case Study UX design


Providing better
visibility in patient

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Ontario Real Estate Association UX Design Case Study, New York, USA

Ontario Real Estate Association

A unified portal
improves the
member experience

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The Akendi UX research Team, New York, USA

From big picture to big success

The success of a product or service hinges on the state of the end-to-end experience. Our team approaches each project holistically to deliver from the most useful and rewarding vantage point.

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Experts working in unison

UX Design Company, Service Design agency, New York, USA

Our multi-disciplinary team of cx and ux experts is passionate about helping your team to overcome challenges by understanding, adapting and reshaping the future of products and services.

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Selected Clients

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Our Clients

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Online Event

Trash Talkin': How QualUX can be QuantUX's best friend

Jun 15, 2023 / Join Jennifer Fraser and Akendi's Scott Plewes at 9am EST to push the boundaries of Quant and QualUX. We all know the expression “garbage in, garbage out”. But how do you systematically and rigorously avoid the garbage in? While we don't know the universal answer to that, we have identified 3 common areas where QuantUX might be at risk of getting off on the wrong foot, and where a little QualUX, and some systems thinking, could work with QuantUX to avoid the problem: 1. One of these things is not like the other: Combining distinct sets (and we don't mean from different databases); we mean sets like from your second year probability course (reinforcing the model you have eg: medical data sets based on men being applied to women ie: sports helmets; ADHD) 2. Sorry, that's not my table: Data generated for one process, used to evaluate a different process (or system) 3. Uh, over here, you forgot about me!: Ignoring contextual data in building your math or stats model We'll go through these situations with examples, and show you how to avoid these trap, making sure all that math will be worth it!

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.