3 Real-Life Examples of Simple UX Design Solutions
It's easy to call out bad design - there's a lot of it. But finding and appreciating examples of good design can feel challenging. We...
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A Revolutionary Insurance Experience: How do Lemonade and Sonnet Stack Up? – Part Two
Some insurance companies are trying to rewrite the insurance experience, but how well do they deliver on their promises? In part one we...
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Mixology Meets UX: A Martini Recipe With An Akendi Twist
The art of mixology and UX design have a lot in common. Both balance art and science to create a pleasing experience. A mixologist combines...
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Akendi: A Trailblazing UX Agency Training the Practitioners of Now
Akendi's President Tedde van Gelderen talked with Danielle Heifa from Strive, UXR Conference, to share how his team is training product people...
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A Revolutionary Insurance Experience? – Part One
The insurance experience. It's not something that gets people excited. Not much has changed in the last several years and many customers view the...
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Can Artificial Intelligence (AI) Really Replace Human Designers?
With more and more small businesses and independent e-commerce vendors popping up there is a greater need for design, but not everyone can afford...
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How My Internship Helped Me Transition Into a Junior UX Design Role
Looking back in retrospect, I decided to contemplate what I accomplished last year that led me to where I am today. I've recently had the...
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I Don’t Want Your #&%$!@* App
Claiming to be the front page of the internet, Reddit is one of the most visited websites in the world. In the past three months, there has been...
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Top 10 UX Blogs of 2018
In 2018 we saw a lot happening in the world of UX. From a missile crisis caused by poor design to failing ride-sharing mobile apps, the Akendi...
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Up in Smoke
On October 17th, 2018, cannabis was legalized in Canada, but how it is distributed varies across the country. In Ontario the only legal way to...
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How to Fail Better than Uber
Let's talk about failure. I feel that word has reached a glorified state recently that it never deserved. Google the word “failure" and you'll end...
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The Powerful Art of Experience Thinking
Art can have the same transformative power as any great technological advancement. Experience design isn't only for products and technology...
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Empower Your Users by Avoiding Language Ambiguity in Your UX Designs
Many of us have experienced ambiguity in words when we hear something like “let me put you on hold for a few minutes"‚ “He will be back in a few...
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How to Visualize Journey Maps in 7 Steps
The UX research is finished but now what? How do you effectively communicate the data? You could give a presentation, write a lengthy report, make...
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Experience Thinking: A Book to Create Connected Experiences
In 2017, I finished writing a book on what teams need to know to create truly connected experiences. The customer, user, citizen, client, guest...
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