How I Became a Children’s Story Author, Sort of
By Dan Iaboni
01.03.2024
Prologue As a User Experience (UX) Designer, I have always found it challenging to explain my profession to others. More recently, I faced...
Read moreInnovation
New products and novel design approaches have the potential to revolutionize the market, but they also have the potential to be a complete flop. Our collection of Innovation blogs explores new technologies and breakthrough devices as well as strategies for organizations to innovate their products, methods and ideas.
By Dan Iaboni
01.03.2024
Prologue As a User Experience (UX) Designer, I have always found it challenging to explain my profession to others. More recently, I faced...
Read moreBy Scott Plewes
11.13.2023
When the character Guy finally tries Green Eggs and Ham (and likes it) from the book Sam-I-Am, he has transitioned from being a customer to...
Read moreBy Scott Plewes
10.30.2023
And the wrong question to ask. Visual design is a necessity in UX. There is no universal answer to how important it is. For any product or...
Read moreBy Scott Plewes
09.14.2023
There's a reason Romeo compared his love for Juliet to the light from the Sun instead of using a quantitative measurement. Math isn't the best...
Read moreBy Dan Iaboni
09.04.2023
This year, we opened Akendi’s latest office in New York City. Here is an interview with Dan Iaboni, Akendi’s Chief Experience Officer, who...
Read moreBy Scott Plewes
08.29.2023
We've heard many clients feel understandably frustrated that if the users could simply WAIT (often after entering a lot of data), they'd see the...
Read moreBy Scott Plewes
08.25.2023
The Fail Fast approach in UX design can work, but only if you learn. Failing by itself is no guarantee of that. By definition, it's just the...
Read moreBy Dan Iaboni
08.17.2023
User research plays a crucial role in the experience design process, providing valuable insights into users' needs, preferences, and...
Read moreBy Scott Plewes
08.15.2023
Artificial Intelligence (AI) can walk a strange line between people and technology. On the one hand, it is "just computing." On the other...
Read moreBy Scott Plewes
07.10.2023
You don’t teach someone multivariate calculus before they learn to add. There’s no point in using sophisticated UX tools and techniques...
Read moreBy Dan Iaboni
07.07.2023
During a recent meetup focused on the application of ChatGPT, a startup presented their new AI-assisted music generation tool. The purpose of...
Read moreBy Scott Plewes
07.03.2023
In general, end users are terrible at UX design. For the same reason most of the world is bad at reading hieroglyphics. They are not trained in...
Read moreBy Scott Plewes
06.28.2023
Any model in math is better if it is stronger on one or more of these factors: reliability, extensibility, stability. UX research can get at what...
Read moreBy Jonathan Pusic
05.29.2023
When ChatGPT was introduced to the public it took just 5 days to amass over a million users, making it the fastest-growing consumer application...
Read moreBy Scott Plewes
Understandably, we talk about being user experience designers. However, in the end, we don’t design an experience. That’s something the user...
Read moreAbout Akendi
Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.