Back to Latest

usability testing

Why Is Usability Testing Important?

By Leo Poll

09.10.2017

Usability Testing is an essential aspect of any user-centred approach that puts the user at the centre of the development process. Adopting this approach advocates that the user should be foremost in any design and development decision...

Read more

The Art of Asking Questions

By Hamilton Hernandez

18.04.2017

Surveys, interviews, usability tests and other UX research methods are meant to elicit information to help us clearly understand a user/customer, their needs and their experience when using a service/product; to find the best...

Read more

The Power of Three

By Dan Iaboni

17.03.2016

Is three the magic number? Culturally, and historically, the number three is very significant. In Christianity there is the Holy Trinity, and in Hinduism, there is the Trimurti. In Chinese, the word for three is considered lucky...

Read more

Seeing is not always believing.

By Leo Poll

13.08.2015

We have 5 senses (some people claim they have six) and you cannot trust any of them. Cognitive psychologists studying exteroception try to make sense of how we make sense of our senses. The results of some of the experiments conducted...

Read more

Not All Errors Are the Same

By Dan Iaboni

06.08.2015

While driving the other day I tried to switch the radio station using the controls on my steering wheel.  Instead, I accidentally redialed a friend.  Depending on the mode, the controls that are used to control the radio stations are...

Read more

Making the natural ‘natural’?

By Janet Bewell

23.07.2015

Should you test in-person or remotely? What to choose when there are so many options? If the question was simply about the quality of the test session, I would say in-person, hands down. Just think about the difference between a Skype...

Read more

Violating User Expectations

By Michelle Brown

11.06.2015

“Mom, I’m going to have to call you back. I need to call 911.” I announced suddenly in the middle of my phone call. In retrospect, this maybe wasn’t the best way to inform my mother that I had just seen a motorcycle accident, but after...

Read more

Always Be Testing

By Seneca Brandi

09.06.2015

I recently watched the movie Glengarry Glen Ross (I know, I’m about 20 years late) and although it’s an old movie, the famous message conveyed “Always Be Closing” still holds true. In the field of web design, there’s a similar mantra...

Read more

Akendi Goes to the Movies – James Bond

By Dan Iaboni

07.05.2015

  As we gear up for summer blockbusters, I thought it would be fun to take a look at how usability and user testing is represented in the fictional worlds created on the silver screen.  For this initial post of “Akendi Goes to the...

Read more

The Case for Usability Testing

By Cindy Beggs

15.04.2015

Every year we do lots of usability testing on products that are in various states of design and/or development. Many are already in market, and in each one we find, on average, at least 20 usability issues. Every time we do a test I’m...

Read more

Bias in the UX Lab

By Seneca Brandi

11.09.2014

Bias is an inclination. Most Biases – like preferring the smell of perfume instead of garbage, or assuming someone who’s shivering is cold – are helpful. But in the realm of UX Research, bias is like an evil villain lurking in the...

Read more