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Violating User Expectations

By Michelle Brown

“Mom, I'm going to have to call you back. I need to call 911.” I announced suddenly in the middle of my phone call. In retrospect...

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Always Be Testing

By Seneca Brandi

Usability is defined as the effectiveness, efficiency and satisfaction with which specified users achieve specified goals in particular...

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Who Is Your Market?

By Janet Bewell

I was recently on a business trip to Qatar for the first time.  I had never been to Qatar, nor did I know anything about its history.  A quick...

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