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Leo Poll

Leo Poll

PhD – President Akendi UK

Since 1996, Leo has been helping organizations provide an intentional customer experience while matching technical innovations to market needs. He uses the Akendi blog to share his thoughts about the challenges of addressing business problems from an end-user perspective and finding solutions that work for real people.

The Dark Side of UX

By Leo Poll

Does UX have the power to manipulate and deceive? It does. And we must use our powers for good. Let me explain… I recently was the...

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