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Dan Iaboni

Dan Iaboni

Ph.D - Principal Experience Architect

Dan firmly believes that technology must be created with the user in mind. Never shy to critique a bad design, Dan uses the Akendi blog to shine a spotlight on usability mistakes…and their solutions. Leveraging his background in engineering, computer science, psychology, and anthropology, Dan offers a unique perspective on the latest UX trends and techniques.

Up in Smoke

By Dan Iaboni

12.18.2018

On October 17th, 2018, cannabis was legalized in Canada, but how it is distributed varies across the country. In Ontario the only legal way to...

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Deception by Design

By Dan Iaboni

06.19.2018

Outside the walls of academia there are no ethics committees, and so a designer can, either knowingly or unknowingly, create deceptive...

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.