Making the Urgent Case for User Research
By Dan Iaboni
05.08.2020
A common ask from clients and students is for me to help them explain the reasons for conducting user research within their organization. While...
Read moreUX Blog
3 Real-Life Examples of Simple UX Design Solutions
By Michelle Brown
07.11.2019
It’s easy to call out bad design – there’s a lot of it. But finding and appreciating examples of good design can feel challenging. We...
Read more
A Revolutionary Insurance Experience: How do Lemonade and Sonnet Stack Up? – Part Two
By Michelle Brown
07.09.2019
Some insurance companies are trying to rewrite the insurance experience, but how well do they deliver on their promises? In part one we...
Read more
Mixology Meets UX: A Martini Recipe With An Akendi Twist
By Dan Iaboni
06.27.2019
The art of mixology and UX design have a lot in common. Both balance art and science to create a pleasing experience. A mixologist combines...
Read more
Akendi: A Trailblazing Agency Training UX Practitioners of Now
By Roberta Schultz
03.28.2019
Akendi's President Tedde van Gelderen talked with Danielle Heifa from Strive, UXR Conference, to share how his team is training product people...
Read more
A Revolutionary Insurance Experience? – Part One
By Michelle Brown
03.14.2019
The insurance experience. It’s not something that gets people excited. Not much has changed in the last several years and many customers view the...
Read more
Can Artificial Intelligence Really Replace Human Designers?
By Jessica Murray
02.19.2019
With more and more small businesses and independent e-commerce vendors popping up there is a greater need for design, but not everyone can afford...
Read more
How My Internship Helped Me Transition Into a Junior UX Design Role
By Anna Ballares
01.29.2019
Looking back in retrospect, I decided to contemplate what I accomplished last year that led me to where I am today. I’ve recently had the...
Read more
I Don’t Want Your #&%$!@* App
By Dan Iaboni
01.15.2019
Claiming to be the front page of the internet, Reddit is one of the most visited websites in the world. In the past three months, there has been...
Read more
Top 10 UX Blogs of 2018
By Roberta Schultz
01.03.2019
In 2018 we saw a lot happening in the world of UX. From a missile crisis caused by poor design to failing ride-sharing mobile apps, the Akendi...
Read more
Up in Smoke
By Dan Iaboni
12.18.2018
On October 17th, 2018, cannabis was legalized in Canada, but how it is distributed varies across the country. In Ontario the only legal way to...
Read more
How to Fail Better than Uber
By Michelle Brown
11.08.2018
Let’s talk about failure. I feel that word has reached a glorified state recently that it never deserved. Google the word “failure” and you’ll end...
Read more
The Powerful Art of Experience Thinking
By Jessica Murray
11.01.2018
Art can have the same transformative power as any great technological advancement. Experience design isn’t only for products and technology...
Read more
Empower Your Users by Avoiding Language Ambiguity in Your Designs
By Hamilton Hernandez
08.30.2018
Many of us have experienced ambiguity in words when we hear something like “let me put you on hold for a few minutes”, “He will be back in a few...
Read more
How to Visualize Journey Maps in 7 Steps
By Amanda Billark
08.14.2018
The UX research is finished but now what? How do you effectively communicate the data? You could give a presentation, write a lengthy report, make...
Read more
