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General

Curious facts and insights about user and customer experience from the team at Akendi. From UX principles to thought-leadership around creating intentional experiences, our collection of General UX blogs covers everything from recent events to musings and seasoned advice.

Think Twice Before Reaching for that UX Template

By Scott Plewes

UX templates can be super useful. They are time savers and can give people insights into what they are templating (a persona, journey...

Design

Digital Transformation is Never Only Digital

By Scott Plewes

Digital products have support, work with other products or services, and generally fit into some larger ecosystem of usage. When you figure...

Design

You can only Design ½ of what goes into an Experience

By Scott Plewes

Understandably, we talk about being user experience designers. However, in the end, we don't design an experience. That's something the user has...

Design

Experiences are everywhere: UX Goes Beyond Human-Digital Interactions

By Scott Plewes

Interactions - and hence experiences - occur between people and other people, institutions, physical items, and more. All these interactions can...

General

Future Shock: your UX Strategy

By Scott Plewes

A User Experience strategy is like any strategy. It is about going from your current state to a better future state. The difference is, a UX...

General

Say what? UX Research and UX Testing

By Scott Plewes

UX research and UX testing are different things. Research is about understanding people and their experiences in context. Testing is about having...

General

How to go from Psychology to UX Research

By Lotte van Gelderen

Where did the mindset that UX research is a profession suitable more for tech heads, or computer whizzes, come from? Was it merely the image that...

General

Designing for Most People, Most of the Time

By Tedde van Gelderen

This post is somewhat different from my other posts. It's a conversation I've had with design teams quite a few times over the years, this last...

Design

Using the principles of experience thinking to reduce ‘no-shows’ in healthcare

By Leo Poll

It is a shocking statistic and a pure waste of precious (and stretched) resources: more than 15 million general practice appointments are missed...

General

How to write a UX ITT/RFP/RFQ?

By Leo Poll

As an agency, we see a lot of requests for proposals (ITTs, RFQ, ...). The quality of these RFPs differs greatly and seems to be directly linked...

General

Fact & Fiction: Tell a Story with Research Data

By Cassandra Wiesner

Have you ever been in a situation where you have a 100 slide deck to present in 60 minutes? Listen, we have all been there at some point, but I...

Design

UX teams and software vendors in healthcare settings – a workshop

By Philip Watson

Last month we at Akendi got the opportunity to speak to UX colleagues working in life science settings. At the 2021 UXLS conference, organised by...

Design

On Compassion and Conway’s Law

By Philip Watson

Have you ever sat in a team meeting of a large website restructuring project and wondered “What are we all doing here? If so, consider the...

General

Using Ecosystem Diagrams For Insight and Understanding in Experience Design

By Scott Plewes

In order to redesign a product or service, you need to understand the system context in which it is being used and the opportunities for changing...

Build

Our UX Community: Experience Thinkers

By Siobhan Kennedy

To continue our Akendi UX course delivery, we're sharing an interview with Tedde van Gelderen, President and Founder of Akendi and Experience...

Design

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