To increase usage of its innovative MedCenter pharmaceutical dispensing machines, MedAvail wanted to gauge the public's interest in the kiosks and identify any user experience issues that could be reducing their use. MedAvail was also interested in learning more about the locations and environments in which users would be most comfortable interacting with the machine in order to determine ideal placements for the kiosks.

Through a combination of individual usability testing sessions, several focus groups with key user groups and site visits to existing kiosks, Akendi uncovered the biggest benefits of using an automated dispenser over a traditional pharmacy counter. Akendi also identified elements of the kiosk experience design, accompanying advertising material, and placement of the dispensing machines that were reducing its use.