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What is Protocol?

a protocol refers to a predefined plan or set of guidelines that outlines the procedures and methods to be followed during the research study. It provides a systematic framework for conducting user research, usability testing, or other UX research activities. A research protocol typically includes details such as research objectives, research questions, participant selection criteria, research methods and techniques, data collection procedures, and analysis approaches.

Why is Protocol important?

The protocol helps ensure consistency, reliability, and replicability in UX research by providing a structured approach and guidelines for conducting the study.

How to use Protocol?

Here are some steps to effectively use a protocol in UX research:

Define Research Objectives: Clearly define the goals and objectives of your research. Identify the specific research questions you want to answer and the information you need to gather.

Plan Research Methods: Determine the appropriate research methods and techniques to address your objectives. This may include methods such as interviews, surveys, usability testing, or diary studies.

Create a Research Protocol: Develop a detailed plan that outlines the procedures, instructions, and guidelines for conducting the research study. Include information about participant selection criteria, research tasks or questions, data collection methods, and any specific protocols for each research activity.

Follow Consistent Procedures: Ensure that researchers adhere to the defined protocol during the research process. This includes following the same instructions, using consistent scripts or questionnaires, and maintaining a standardized approach to data collection and analysis.

Pilot Test the Protocol: Before conducting the full research study, conduct a pilot test to validate the effectiveness and clarity of the protocol. Make necessary adjustments based on the pilot test results.

Recruit Participants: Identify and recruit participants who match your target audience or user group. Ensure they meet the defined participant selection criteria outlined in the research protocol.

Conduct Research Activities: Follow the step-by-step instructions outlined in the research protocol to conduct the research activities. Collect data, record observations, and gather insights based on the research methods chosen.

Analyze and Interpret Data: Analyze the collected data using appropriate methods and tools. Look for patterns, trends, and insights that address your research objectives.

Document Findings: Document the findings and insights derived from the research study. Capture the key observations, user feedback, and any relevant data points that emerged during the research process.

Communicate and Share: Present the research findings to stakeholders, design teams, or clients. Clearly communicate the insights, recommendations, and implications for informing decision-making and future design iterations.

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.