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Pareto Principle

What is Pareto Principle?

Also known as the 80-20 rule, states that, in many situations, approximately 80% of the outcomes result from 20% of the inputs. It is a general principle applied in various contexts, such as business, economics, and time management. Some key examples include:
In business, 80% of a company's revenue often comes from 20% of its customers.
In software development, 80% of software errors are usually caused by 20% of the bugs.
In personal productivity, 80% of results come from focusing on the most important 20% of tasks.

Why is Pareto Principle important?

By applying the 80/20 rule in UX design, designers can prioritize their efforts, resources, and improvements on the most impactful aspects of the user experience, leading to more efficient and effective design decisions.

How to use Pareto Principle?

The idea behind the 3-click rule is that users should be able to easily and quickly find what they are looking for without having to dig through multiple layers of navigation or search through lengthy menus. It emphasizes the importance of clear and intuitive navigation, well-organized content, and efficient information retrieval.

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.