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Card Sorting Research

Understand information structures for better experiences.

Information and content portals get better and more popular with time – if they are well organized and user-centric. With card sorting research techniques, we give you fast, quantitative feedback on how best to organize information in a way that makes sense to users.

Akendi card sorting researchers

experience insights

  • Where will our users naturally look for this information?
  • What is the best terminology for categories and labels?
  • How do we know what is the most logical categorization of content for our users?

Ready for a free consultation?

+1 416.855.3367 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • Strong guidance on your improved information architecture (IA) based on end user data
  • Clarity on the best terminology and labels to use, right from your end users
  • Assurance about which content structure to follow, where to include information and how to prioritize it
Akendi

How we do it

  • Consult with stakeholders and audit the existing content to understand the needs, goals, and challenges.
  • Develop a card sorting protocol that captures the information, topics, terminology, and content to be included in the research.
  • Recruit users and conduct the open and/or closed card sorting sessions using an online card sorting web application.
  • Analyze the results what provide excellent input to an optimised information architecture.
Akendi card sorting researchers Akendi card sorting researchers Akendi card sorting researchers

What you get

You’ll know with confidence how best to categorize and layer content in your portal or website. You’ll get:

You’ll know with confidence how best to categorize and layer content in your portal or website. You’ll get:

  • Strong guidance on your improved information architecture (IA) based on end user data
  • Clarity on the best terminology and labels to use, right from your end users
  • Assurance about which content structure to follow, where to include information and how to prioritize it

Clients we've helped with experience research

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Clients we've helped with Experience Research

Telecom

ARM

Blackberry

BT

Clear-Com

EE

Fido

Gamma

Koodo

Ooredoo

Rogers

Saudi Telecom

Telecom Italia Group

Telus

Finance & Insurance

Aviva

Blueshore Financial

CIBC

Credit Suisse

Cybersource - VISA

Insurance Institute of Canada

Interac

Lending Stream

Nester

RBC

Riyad Bank

Royal Bank of Scotland

Worldbank

Government & Public Service

City of Edmonton

Dwr Cymru - Welsh Water

Government of Canada

HM Revenue & Customs

University of Toronto

The Cabinet Office

Healthcare

Astra Zeneca

Ecobee

Eliza

GSK

Health Canada

Humanware

MedAvail

MyMeds&Me

NHS

Nuance

Ontario Medical Association

Roche

Siemens

XSensor


Our approach
Our Experience Thinking process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.