Brand Experiences
Brand Experiences
Creating an emotional connection with target audiences is the ultimate goal of every brand. Understand how your brand is perceived, then transform those perceptions to deliver the brand experience you most desire.
We’ll help your brand to:
- Connect meaningfully with audiences
- Align with your organizational goals & business plans
- Build equity and long lasting value
Creating successful brand experiences requires a proven approach
Strategy
Brand Strategy3 - 5 weeks
Understand your brand’s current perceptions, and what’s needed to ensure your brand is experienced as you intend it to be.
Competitive Brand Analysis2 - 4 weeks
Ensure your brand stands out in the marketplace by deeply understanding your competition, customer preferences, and attitudes.
Research
Brand Personality Research2 - 4 weeks
Understanding the personality of your brand: what are the personal characteristics of your brand and where can that guide the design?
Stakeholder Research2 - 4 weeks
Bring stakeholders together utilizing quantitative and qualitative research techniques to strategize and envision the future of your brand.
Design
Brand Identity Design3 - 5 weeks
Capture your organization’s essence in a brand identity that captures the attention of and resonates with customers and business stakeholders.
Brand Communication1 - 4 weeks
Effectively deliver your brand experience through professionally designed communications.
Corporate Communication1 - 4 weeks
Connect with your audiences through high quality corporate communication.
Brand Packaging Design2 - 4 weeks
Stand out from your competitors, convey your values and get the attention of your customers with visually captivating packaging design.
Annual Report Design2 - 4 weeks
Create an effective communications piece that conveys your brand values and your accomplishments, financial results and goals for the year to your stakeholders, shareholders and the public.
Testing
Brand Concept testing2 - 4 weeks
Assess the top brand identity concepts and de-risk your branding investment through the rich data gathered from real customers.
Clients we've helped with Experience Design
Blackberry
Ooredoo
Rogers
Finance & InsuranceRBC
Interac
Government & Public ServiceTFO
York Region
Lakehead University
HealthcareCPAC
Ecobee
Unitron
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