Persona Research Sprint Services

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Agile UX Persona Research Sprint

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Persona Research Sprint

Keep your audience segments top of mind during planning, and UX design.

To create successful human-centric experiences, you need to deeply understand your users. We will work with you to research and capture each persona in research sprints that keep users front-and-centre during the planning and design of your products and services.

Akendi mobile persona research

experience insights

  • What are each persona characteristics & behaviours?
  • What do our users need, how do we support them?
  • How do personas fit in the end-to-end journey?

Ready for a free consultation?

+1 416.855.3367 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • User research sprints using the right mix of research techniques to fit your project goals. Our agile ux researchers are comfortable in agile development environments.
  • A visualization of user personas that can be shared throughout your organization. This reference keeps users “real” and top-of-mind during planning, UX design, and development activities.
  • Clarity on who your users are, how they think, and what they need to complete journeys and achieve their goals.
  • Validation of assumptions about your users and find new insights that lead to opportunities to surprise and delight them.
Akendi

How we do it

  • At first, through highly interactive workshops, we will team up with key stakeholders to capture valuable internal knowledge about your users.
  • Our persona researchers will then conduct active field research with actual end-users in 2-day to 2-week persona research sprints depending on project needs.
  • In this research, the team will gather both qualitative and quantitative data through the latest research techniques including contextual inquiry, ethnographic research, diary studies, and surveys - validating any assumptions and gaining new insights.
  • Finally, we will capture key insights of our research in visualizations of ux personas that are a stand in for each key type of user segment in a highly engaging way that brings them to life.
Akendi ux persona researcher sprint Akendi user persona research sprints Akendi persona research sprint

What you get

You will benefit from our deep experience in research sprints for personas. You’ll get:

You will benefit from our deep experience in research sprints for personas. You’ll get:

  • User research sprints using the right mix of research techniques to fit your project goals. Our agile ux researchers are comfortable in agile development environments.
  • A visualization of user personas that can be shared throughout your organization. This reference keeps users “real” and top-of-mind during planning, UX design, and development activities.
  • Clarity on who your users are, how they think, and what they need to complete journeys and achieve their goals.
  • Validation of assumptions about your users and find new insights that lead to opportunities to surprise and delight them.

Learn more?

Download and share with your team.

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Learn more?

Download and share with your team.


Clients we've helped with experience research

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Clients we've helped with Experience Research

Telecom

ARM

Blackberry

BT

Clear-Com

EE

Fido

Gamma

Koodo

Ooredoo

Rogers

Saudi Telecom

Telecom Italia Group

Telus

Finance & Insurance

Aviva

Blueshore Financial

CIBC

Credit Suisse

Cybersource - VISA

Insurance Institute of Canada

Interac

Lending Stream

Nester

RBC

Riyad Bank

Royal Bank of Scotland

Worldbank

Government & Public Service

City of Edmonton

Dwr Cymru - Welsh Water

Government of Canada

HM Revenue & Customs

University of Toronto

The Cabinet Office

Healthcare

Astra Zeneca

Ecobee

Eliza

GSK

Health Canada

Humanware

MedAvail

MyMeds&Me

NHS

Nuance

Ontario Medical Association

Roche

Siemens

XSensor


Our approach
Our Experience Thinking process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.