The Agile UX design approach is one of Akendi's design processes and techniques, including Experience Thinking™. Agile UX applies the Agile manifesto to UX design and shares many elements of the UCD process. At the basis is the Agile approach of Build-Measure-Learn. The Agile UX approach uses these same steps (often in the order of Research-Design-Test) to reach viable UX solutions.
Core Agile elements are:
1. Individuals and interactions over processes and tools
2. Working software over comprehensive documentation
3. Customer collaboration over contract negotiation
4. Responding to change over following a plan
4 key enhancements of the Akendi Agile UX Design approach:
1. Add User Research and Usability Testing as Sprints
2. UX design sprints ahead: interaction design (2 sprints), visual design (1 sprint) to deliver the right designs at the right time
3. Involve the scrum team in UX design decisions
4. Plan for revisiting UX design sprints as the product evolves
This approach has growing application in different teams and industries to deliver highly usability and successful user experiences for customers and end users. The Akendi Agile UX Design approach is a relative recent addition to design approaches that involve the customer/user in the experience design process: work with iterative design (prototyping, testing, learning, validation) and measurement of success while creating the design.
Agile UX Design
The Agile UX design process has its roots in the Agile software approach: it grew out of a need for reduced documentation, increased communication and collaboration to reduce time to market and adapt to frequent requirements updates.
How Akendi uses Agile UX principles
Akendi uses these Akendi Agile UX design approaches in our projects where we can. The application of Agile in different organisational environments require some adaptation of process elements. Together, the Agile UX approach uses proven design methods to create Intentional Experiences.
