Before significant investing in a new video conferencing system, Credit Suisse wished
to understand the collaboration needs and goals of its employees. The multinational
financial services company reached out to Akendi to identify a comprehensive set of
user requirements that would guide future collaboration technology purchases and conference facility design.
Through stakeholder workshops, Akendi gathered feedback on existing video conferencing
collaboration issues. In depth user interviews helped identify the needs and behaviours of employees and informed the creation of personas that represented them.
The interviews and resulting analysis led to the development of an experience map that visualized the existing
collaboration workflow, isolated key pain points and presented design recommendations.
Akendi was able to identify and prioritize more than 30 key video conferencing user needs, which
we presented to Credit Suisse in a clear and easily-disseminated presentation. These results
helped the organization compare potential collaboration design solutions with actual user
requirements, and develop a user-centered roadmap for conferencing technology selection, procurement, and rollout.
Akendi is a human experience design firm, leveraging equal parts
experience research and creative design excellence. We provide
strategic insights and analysis about customer and user behaviour and
combine this knowledge with inspired design. The results enable
organizations to improve effectiveness, engage users and provide
remarkable customer experiences to their audiences.
Akendi is an Experience Thinking innovation firm in digital user experiences. We are UX specialists
consulting for companies and organizations. Located in Toronto and Ottawa, Canada as well as London and Cambridge, UK.