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Participatory Design

Drive innovation in design as seen through the eyes of your customer.

Involve customers and users early in the design process to discover innovation opportunities and gain valuable insights. Whether the objective is to enhance an existing product or service experience, or ideate an entirely new one, designing the experience as seen through the eyes of a customer often reveals never-before-seen insights and ‘moments of truth’ to guide the development of next generation products and services.

SUSTAIN BUSINESS VALUE

In an always-on, always connected world, we help you reach more customers and generate greater use by ensuring quick and easy access to the products, information and resources most important to them.

EMPOWER CUSTOMERS

We gain valuable insights about your customer’s goals, drivers and the tasks they perform whenever they interact with your organisation. Diving ever deeper to identify better engagement strategies and the right mix of touchpoints, we help you empower your customers.

where to start

We start by talking to internal stakeholders to understand your mission, vision and objectives and define what success would look like for you.

We recommend conducting research to validate who your customers are, your assumptions about them and as a means of generating new insights before commencing the participatory design process.

TIMING
The typical duration of a participatory design initiative is 2-4 weeks.

how we do it

To obtain insight into customer goals and the tasks they perform, we facilitate design activities using exercises, sketching and other design tools to help customers visualize their ideal experience in individual or group settings.

We then analyze the results and capture trends, ideas and insights and use these co-discoveries to inform the final design solution.

what you get

Gain a better understanding of your customers and users and discover insights that can take your product or service to the next level. We use the rich visual information gleaned from participatory design sessions to create final design solutions that optimize the customer experience and reflect the potential impact of designs on the customer.

Our approach ensures that customer expectations are met during every interaction across multiple touchpoints, leading to increased satisfaction and engagement. These public consultations can also drive innovation for next generation products and services your company will offer.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
  • Innovation
    Innovation explores big ideas and boils them down to enable exciting outcomes.

    - Opportunity Scouting
    - Experience Immersion
    - Concept Incubation
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - Product Strategy
    - Customer Needs
    - User Needs
  • Research
    Gain the insight you need to design it right the first time.

    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    More than aesthetics, design also looks at interaction, and use.

    - Information Architecture
    - Wireframes & Interaction Design
    - Visual Design
  • Testing
    Testing provides the real feedback you need to make impactful changes.

    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS
Shaun Illingworth
Vice President

What experience are you creating?

Discuss your latest initiative with us.

Shaun Illingworth
Vice President
contact@akendi.com

WE HAVE SUCCESSFULLY COMPLETED OVER
50
UX Projects in Consumer Products
View Our Portfolio

Customer Personas

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What our clients are saying

“This is the preliminary thinking and research that gives factual metrics to produce better design.”

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Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

Snacktime!

Our Friday lunch and lots of snacks fuel all our hard work and creativity.

Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

"Remarkable product and service experiences meet real human needs."

Snacktime!

Our Friday lunch and lots of snacks fuel all our hardwork and creativity.