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Customer Communications

Leverage the power of integrated communication.

Akendi develops compelling customer communication materials – including marketing and loyalty materials and brochures that support and reinforce your mission and vision. Our clients benefit from our strategic insight and integrated approach across multiple platforms, to build strong brands, earn credibility and influence positive change.

ALIGN CONTENT WITH STRATEGY

We deliver information in an approachable and visually appealing way to deliver clear communications to your customers. Our approach ensures creative is strategically aligned with your organisation’s vision, values and brand.

CAPTIVATE & INFLUENCE

Working with stakeholders to identify key messages and the tone and manner of the communication, we get to the heart of what will captivate and positively influence your customers, stockholders and the general public.

Where to start

Whether your initiative demands the creation of new customer communication materials or creation of ongoing communications, we begin by talking to senior stakeholders to define your vision, mission and objectives, existing visual assets, your brand and the tone, voice and ultimate feel you wish to achieve.

TIMING
The typical duration of a corporate communication initiative is 2-8 weeks.

how we do it

We potentially conduct research to understand your customers and to examine current perceptions held by them, and may also conduct a competitive analysis to uncover your strengths and weaknesses as compared to others in your space.

We develop several concepts to uniquely and creatively express the strategic approach, whether it’s for a brochure, a company newsletter or direct mail.

Once agreement is established on a creative direction, we create comprehensive designs and final production files.

what you get

Deliverables include a formal presentation of design concepts with a clearly defined aesthetic vision and the final print and/or online materials, such as a brochure, microsite, newsletter, sell sheet or event signage).

Customer communications is about successfully communicating your culture, identity, points of differentiation and philosophy to your customers.

The most successful organisations understand the power of integration to build strong brands, earn credibility, influence positive change and incite action.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
  • Innovation
    Innovation explores big ideas and boils them down to enable exciting outcomes.

    - Opportunity Scouting
    - Experience Immersion
    - Concept Incubation
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - Product Strategy
    - Customer Needs
    - User Needs
  • Research
    Gain the insight you need to design it right the first time.

    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    More than aesthetics, design also looks at interaction, and use.

    - Information Architecture
    - Wireframes & Interaction Design
    - Visual Design
  • Testing
    Testing provides the real feedback you need to make impactful changes.

    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS
Shaun Illingworth
Vice President

What experience are you creating?

Discuss your latest initiative with us.

Shaun Illingworth
Vice President
contact@akendi.com

WE HAVE SUCCESSFULLY COMPLETED OVER
35
Corporate Communication Projects
View Our Portfolio

Customer Personas

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What our clients are saying

“Great seminar on intentional UX design. Akendi really knows what they are talking about”

D. Walker,
Philips Research

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Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

Snacktime!

Our Friday lunch and lots of snacks fuel all our hard work and creativity.

Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

"Remarkable product and service experiences meet real human needs."

Snacktime!

Our Friday lunch and lots of snacks fuel all our hardwork and creativity.