The Akendi UX Training Course Guide

Have a particular goal and want to know what UX training courses will help the most?

While we recommend taking every course we offer through Akendi UX training, we understand that your organization has time and budget constraints. This guide helps you determine which courses you’ll benefit most from immediately so you can focus on those first.

Goal 1: I Want to Improve a Current Website or SaaS Software

I want things to be easier to find.

Information Architecture

This course will teach you how to use users’ mental models and language to organize content. Organizing content in the way your users think about it, ensures that they will find what they need without backtracking and frustration.

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Persuasive Design

Persuasive design for user experiences allows you to take the organizational backbone of an information architecture and turn it into a well-organized page.  Learn different techniques in this course to make your content clear to users through psychological methods that will lead them to what they need and want.

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I want things to be easier to do.

User Experience Research

Any good design first comes from a thorough understanding of who your users are, what they are trying to do, and what context they are trying to do it in. This course provides the skills and understanding you will need to uncover this information from your users. We will discuss various research methods and you will walk away with a clear understanding of which method to use when.

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Interaction Design

Once you have uncovered what users need using user experience research you are ready to design how they will interact with your website or software. This course will discuss design principles and patterns and how you can use these to turn your initial research into an initial design.

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Usability Testing

Once you have an initial design, you’re going to want to test it -“ and not with your product launch! Usability testing ensures that you are creating the right thing before you invest too much time and money. Testing your proposed interaction design before you create a visual design or a single line of code allows you to make changes to improve the usability while the cost of change is low.

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Service Design

When you are confident in your interaction design because of its good performance in usability testing, you are ready to create service designs. Service design takes several product designs and creates an end-to-end experience. A good service design works hard not just to improve the look and feel but also enhance usability and create an emotional connection with the user throughout their interactions (journeys) with the organization. This course will cover how you create a service design for exceptional user experiences.

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Goal 2: I Want to Bring UX Into My Organization

Introduction to UX Design

This course provides an initial introduction into the UX process and how it is used to create remarkable experiences. In this course, UX is considered from the business angle and not just from the delivery perspective. Techniques to bring UX into your organization are also covered giving you a guide of how to begin integrating UX into your culture.

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Usability Testing

One of the recommendations covered in the Introduction to UX Design course is to start with small projects and demonstrate small successes. One of the best areas to demonstrate this is through usability testing. Usability testing projects can be small, cheap, and pack a huge punch. These projects can be used to build awareness within your organization while you are working to fix usability problems. You can start by fixing easier usability problems and demonstrate success there, before moving on to tackle larger fixes.

Note: If you’re very senior within your organization and have more power to make sweeping changes then User Experience Research, followed by Journey Mapping and Service Design courses will provide you with a more big-picture and strategic slant.

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Goal 3: I Want to Learn the Basics of UX

Introduction to UX Design

This course will provide an overview of everything UX has to offer. It discusses the basic principles and the larger picture of how UX fits within an organization.

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User Experience Research

This course is the foundation for any further UX work. Without an idea of research techniques and a strong grasp on how to apply them, you’ll be creating ideas from no data, or worse, bad data. This is the basis you will need to conduct good foundational research that will lead to exceptional designs.

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Goal 4: I Want to Create a New Service

User Experience Research

This course teaches you the fundamental techniques you will need in order to gather user research for your new service. It’s a foundational course that will teach you about various research methods at your disposal as well as the best situation to use each of them. This research stage is fundamental for creating experiences that address the needs and expectations of users.

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Service Design

This course covers the fundamentals of service design. It looks at both the front-end and the back-end of an experience so that you’re not only considering what you will deliver but also how you will deliver it. You’ll use the techniques you learned in user experience research to generate the base materials you will use to begin to design your service with the user in mind.

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Goal 5: I Want to Improve a Current Service

User Experience Research

This course will show you how to reliability gather information using the right technique for the right job. The material covered in the course will allow you to gather necessary information from current users of your service to create an improved experience.

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Service Design

Using the techniques you learned in user experience research, you’ll learn how to create a service blueprint of your current service experience. This will point out areas that are working well and areas currently causing frustration or difficulty. A service blueprint looks at your service from both an external and an internal perspective and enables you to get a big picture view before you begin changing things. You can then begin designing services changes with this in mind.

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Goal 6: I Want to Create a New Website or Software

User Experience Research

The course will allow you to start the process of your new design by conducting user research. Even for new sites and software, user research is necessary before beginning to create the site or software design. This ensures you are meeting your future users’ needs and expectations.

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Information Architecture

For sites or software with more content, this course will be essential in ensuring users find information easily. This course will teach you how to create and validate a content structure. For very simple websites and software, this course will be less essential.

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Interaction Design

In this course, you will learn how to take your user research and transform that knowledge into initial wireframes. You will be taught interaction principles and patterns that you can use to evaluate your design and draw inspiration from. Best practices and design trade-offs will also be discussed. At the end of this course, you can make your initial wireframes.

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Usability Testing

Before you create a visual design and coding, you’ll want to test your initial designs. This course will teach you how to design and conduct a usability test to ensure any usability problems are resolved before you have invested time and money into visuals and code. Test early and often to ensure that when you launch, you’re putting your best foot forward.

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Persuasive Design

Once you have your research, information architecture, and interaction design validated, you’re ready to bring them all together in persuasive design. A good design isn’t all about looks. When creating persuasive designs for user experiences, you need to work design theory and psychology into your page. This ensures that your pages not only make an emotional impact but that you also support the users in their goals.

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Goal 7: I want to discover areas of change that will have the biggest impact on my customers

User Experience Research

This course will give you the foundation needed in order to collect high-quality data from your customers. You’ll learn how to select the right research technique for your project goal and how to use this research method to get what you need.

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Journey Mapping

This course will enable you to take data you have gathered from your research and use that to visually map out your customer’s experience. Mapping out the experience allows you to have a bird’s eye view of the entire process and allows you to prioritize the areas of the biggest impact.

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Have a goal that we haven’t addressed above? Let us know and we’ll get back to you!