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Michelle Brown

Michelle Brown

Experience Architect

The Ultimate Akendi UX Course Guide

Have a particular goal and want to know what UX training courses will help the most?

While we would recommend taking every course we offer, we understand that there are time and budget constraints at your organization. This guide helps to determine which courses you’ll get the most benefit from immediately, so you can focus on those first.

Goal 1: I Want to Improve a Current Website or Software

I want things to be easier to find.

Information Architecture

This course will teach you how to organize content using users’ mental models and language. Organizing content in the way your users think about it, ensures that they will find what they need without backtracking and frustration.

Learn more and sign up:  Canada  |  UK 

Visual Design for User Experiences

Visual design for user experiences, allows you to take the organizational backbone of an information architecture and turn it into a well-organized page.  Learn different techniques in this course to make your content clear to users through psychological methods that will lead the users to what they need.

Learn more and sign up:  Canada  |  UK 

I want things to be easier to do.

User Experience Research

Any good design first comes from a thorough understanding of who your users are, what they are trying to do, and what context they are trying to do it in. This course provides the skills and understanding you will need to uncover this information from your users. We will discuss various research methods and you will walk away with a clear understanding of which method to use when.

Learn more and sign up:  Canada  |  UK 

Interaction Design

Once you have uncovered what users need using user experience research you are ready to design how they will interact with your website or software. This course will discuss design principles and patterns and how you can use these to turn your initial research into an initial design.

Learn more and sign up:  Canada  |  UK 

Usability Testing

Once you have an initial design you’re going to want to test it – and not with your product launch! Usability testing ensures that you are creating the right thing before you invest too much time and money. Testing your proposed interaction design before you create a visual design or a single line of code allows you to make changes to improve the usability while the cost of change is cheap.

Learn more and sign up:  Canada  |  UK 

Visual Design

When you are confident in your interaction design because of its good performance in usability testing, you are ready to go on to creating the visual design. Visual design is much more than slapping colour on and making it look good though. A good visual design works hard to not just improve the look and feel but also enhance usability and create an emotional connection with the user. This course will cover how you create a visual design for exceptional user experience

Learn more and sign up:  Canada  |  UK 

Goal 2: I Want to Bring UX Into My Organization

Introduction to UX Design

This course provides an initial introduction into the UX process and how it is used to create remarkable experiences. In this course, UX is considered from the business angle and not just from the delivery perspective. Techniques to bring UX into your organization are also covered giving you a guide of how to begin integrating UX into your culture.

Learn more and sign up:  Canada  |  UK 

Usability Testing

One of the recommendations covered in the Introduction to UX Design course is to start with small projects and demonstrate small successes. One of the best areas to demonstrate this is through usability testing. Usability testing projects can be small, cheap, and pack a huge punch. These projects can be used to build awareness within your organization while you are working to fix usability problems. You can start by fixing easier usability problems and demonstrate success there, before moving on to tackle larger fixes.

Note: If you’re very senior within your organization and have more power to make sweeping changes then User Experience Research, followed by Experience Mapping and Service Design courses will provide you with a more big-picture and strategic slant.

Learn more and sign up:  Canada  |  UK 

Goal 3: I Want to Learn the Basics of UX

Introduction to UX Design

This course will provide an overview of everything UX has to offer. It discusses the basic principles and the larger picture of how UX fits within an organization.

Learn more and sign up:  Canada  |  UK 

User Experience Research

This course is the foundation for any further UX work. Without an idea of research techniques and a strong grasp on how to apply them, you’ll be creating ideas from no data, or worse, bad data. This is the basis you will need to conduct good foundational research that will lead to exceptional designs.

Learn more and sign up:  Canada  |  UK 

Goal 4: I Want to Create a New Service

User Experience Research

This course teaches you the fundamental techniques you will need in order to gather user research for your new service. It’s a foundational course that will teach you about various research methods at your disposal as well as the best situation to use each of them. This research stage is fundamental for creating experiences that address the needs and expectations of users.

Learn more and sign up:  Canada  |  UK 

Service Design

This course covers the fundamentals of service design. It looks at both the front-end and the back-end of an experience so that you’re not only considering what you will deliver but how you will deliver it. You’ll use the techniques you learned in user experience research to generate the base materials you will use to begin to design your service with the user in mind.

Learn more and sign up:  Canada  |  UK 

Goal 5: I Want to Improve a Current Service

User Experience Research

This course will show you how to reliability gather information using the right technique for the right job. The material covered in the course will allow you to gather necessary information from current users of your service in order to create an improved experience.

Learn more and sign up:  Canada  |  UK 

Service Design

Using the techniques you learned in user experience research you’ll learn how to create an service blueprint of your current service experience. This will point out areas that are working well as well as areas that are currently causing frustration or difficulty. A service blueprint looks at your service from both an external and an internal perspective and enables you to get a big picture view before you begin changing things. You can then begin designing services changes with this in mind.

Learn more and sign up:  Canada  |  UK 

Goal 6: I Want to Create a New Website or Software

User Experience Research

The course will allow you to start the process of your new design by conducting user research. Even for new sites and software, user research is necessary before beginning to create the site or software design. This ensures you are meeting your future users’ needs and expectations.

Learn more and sign up:  Canada  |  UK 

Information Architecture

For sites or software that have more content, this course will be essential in ensuring that information is easy to find for users. This course will teach you how to create and validate a content structure. For very simple websites and software, this course will be less essential.

Learn more and sign up:  Canada  |  UK 

Interaction Design

In this course, you will learn how to take your user research and transform that knowledge into initial wireframes. You will be taught interaction principles and patterns that you can use to evaluate your design as well as draw inspiration from. Best practices and design trade-offs will be discussed as well. At the end of this course, you will be able to make your own initial wireframes.

Learn more and sign up:  Canada  |  UK 

Usability Testing

Before you move into creating a visual design and coding, you’ll want to test your initial designs. This course will teach you how to design and conduct a usability test to ensure any usability problems are resolved before you have invested time and money into visuals and code. Test early and often to ensure that when you launch, you’re putting your best foot forward.

Learn more and sign up:  Canada  |  UK 

Visual Design

Once you have your research, information architecture, and interaction design validated, you’re ready to bring them all together in visual design. A good visual design isn’t all about looks. When creating a visual design for user experiences, you need to work design theory and psychology into your page. This ensures that your pages not only make an emotional impact but that you also support the users in their tasks.

Learn more and sign up:  Canada  |  UK 

Goal 7: I want to discover areas of change that will have the biggest impact on my customers

User Experience Research

This course will give you the foundation needed in order to collect high-quality data from your customers. You’ll learn how to select the right research technique for your project goal and how to use this research method to get what you need.

Learn more and sign up:  Canada  |  UK 

Experience Mapping

This course will enable you to take data you have gathered from your research and use that to visually map out your customer’s experience. Mapping out the experience allows you to have a bird’s eye view of the entire process and allows you to prioritize the areas of biggest impact.

Learn more and sign up:  Canada  |  UK 

Have a goal that we haven’t addressed above? Let us know and we’ll get back to you!
Michelle Brown

Michelle Brown

Experience Architect

Michelle believes that good design is like silence. You never seem to notice when it’s there, but its absence is always missed. With a thorough understanding of end users, Michelle Brown creates these silent designs that support users through every step of their journey. She delights in crafting pleasurable experiences through a variety of research and design methods and is always pleased to use her knowledge to take designs to the next level. Her experience spans wireframe creation, usability testing, persona development, design feedback, and card sorting. As an Experience Architect, she has proven that she can meet aggressive schedule objectives and deliver actionable results. Michelle has a MSc. in Computer Science with a specialization in Human Computer Interaction and is an Experience Architect at Akendi, a firm dedicated to creating intentional experiences through end-to-end experience design.


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