Everyone is talking UX

By Leo Poll

22.08.2017

And if they are not then they should! Why? Because the creation and/or delivery of a customer/user experience is team work. Just think of all the skills that are involved to develop an experience that fits your end-user as a glove. Just...

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Grow Up!

By Shaun Illingworth

15.12.2016

As someone on the front end of UX projects, I spend a lot of time talking with clients and prospects about their specific project.  I’ve grown into this role because I really do enjoy meeting new people, hearing about new technology and...

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Empathy in UX

By Tedde van Gelderen

08.12.2016

Empathy is a popular term in user experience design nowadays. Many sources recommend that designers need to first empathise with users to create better experiences. And I’d wholeheartedly agree with that. However, what I hear in...

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Why is it so hard to vote in the US election?

By Michelle Brown

07.11.2016

What really goes on in the voting process for many Americans? For those of you living under a rock, the United States is having an election on November 8th. As this date is rapidly approaching, I thought I’d cover the difficulty some...

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So you work in UX: What Do You DO?

By Andrew Stewart

01.04.2016

  Elevator Speech Last night I went to the bank to renew my mortgage.  As part of the process I was asked what I do for a living… I gave a short answer, User Experience/ Human Factors practitioner, appropriate for the application...

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The Dark Side of UX

By Leo Poll

11.03.2016

Does UX have the power to manipulate and deceive? It does. And we must use our powers for good. Let me explain… I recently was the victim of a dark user experience designed to scam. This went as follows: As a Dutchman, I travel...

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Beware of UX Shingles

By Shaun Illingworth

12.01.2016

Being a “UX consultant” is a big deal these days. More and more, companies are (finally, sigh!) looking to improve their customer experience in hope of gaining or retaining customers.  For many this means redesigning their website or...

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Design Thinkers Conference 2015

By Amanda Billark

08.12.2015

On November 12 & 13th, Akendi participated in RGD’s 16th annual Design Thinkers Conference, the largest Conference for Visual Design in Canada. Held at The Sony Centre for Performing Arts in Toronto, Akendi team mates from both our...

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Designing Good UX Is An Ungrateful Job

By Leo Poll

21.05.2015

Recently somebody remarked that he didn’t understand what all the fuss around UX was all about. Surely this was not a professional discipline but you simply use your ‘common sense’ when designing. When asked why there is so much bad UX...

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IS RESPONSIVE DESIGN GREAT MOBILE DESIGN?

By Patrick Noonan

28.04.2015

The first time in your career that you notice things have changed since you started is a pretty exciting milestone.  In a young industry like UX, this doesn’t take long.  The biggest changes I have noticed have been in the mobile...

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UX as a Silver Bullet

By Tedde van Gelderen

17.04.2015

At some point, in your early career as a UX designer, it happens: you are working on a project with multiple, even many stakeholders that each put in their “2 cents”, their point of view on button labels, screen flows, screen element...

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Visual Design for Mobile Banking Apps

By Siobhan Kennedy

30.01.2015

For years I’ve been taking advantage of doing my personal banking online in the comfort of my own home. It was a transition that was easy to make with the prospect of avoiding long lineups at my local branch along with other inpatient...

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Lean UX: the what, the how, the where

By Leo Poll

22.01.2015

"Are you 'lean'?" is what somebody asked me recently. The timing for this was pretty lousy so just after Christmas and I nearly replied with a 'not as lean as before Christmas' when I realised that the question referred to our way of...

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A UX Guide to Walking Down the Street

By Tedde van Gelderen

20.06.2013

The other day I got into this typical situation. Walking on the sidewalk, a friendly man comes from the opposite side, it looks like we’re on a collision course, we make quick eye contact to figure out which way the other will go, both...

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