We have 5 senses (some people claim they have six) and you cannot trust any of them. Cognitive psychologists studying exteroception try to make sense of how we make sense of our senses. The results of some of the experiments conducted are quite remarkable. Give people a perfectly round coin to hold and distort theirRead more
On April 26, 1986 a sudden explosion lit up the night at a local power plant. The operators were ill equipped and unprepared for the situation that they now had to contain. They spent the next few hours in confusion running around trying to get a grip on what had happened, as the surrounding populationRead more
I was recently on a business trip to Qatar for the first time. I had never been to Qatar, nor did I know anything about its history. A quick ‘Trip Advisor’ search told me I needed to go to one of the many Souqs (markets) in the area and I was instantly excited. I feelRead more
As Canadians, we are well-known for apologizing for things even when they aren’t our fault. As human beings, we are often surprised when something we’ve done has had unintentional consequences, especially when these consequences are negative and brought to our attention by the person who’s been hurt. “I’m so sorry, that really wasn’t what IRead more
Have you ever watched a movie or read a book that was incredibly painful but in the end left you with such good dinner conversation that the pain of getting to there was worth it? That is how I felt when I watched “Certified Copy”, a film by Abbas Kiarostami, starring Juliette Binoche and WilliamRead more
Akendi is a product strategy, user experience design and usability research firm. We are passionate about the creation of intentional experiences – whether those involve digital products, physical products, mobile, service or bricks-and-mortar interactions. We work shoulder-to-shoulder to optimize the experiences you deliver. Akendi Corporate Overview (PDF).
Experience Thinking innovation firm in Product UX Strategy, User Experience Design & Usability Testing for Companies: Toronto, Ottawa, Montreal, Vancouver, Canada.
T: +44 (0)20 35982601
22 Highbury Grove
London, N5 2EF