User Experience Design is a Team Sport
At Akendi we offer training courses that lead to certifications in UX research and UX design. Of the hundreds of people that have taken our...
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Preparing for an Augmented Future: Homework
In my webinar I stated that for AR to be successful it needs to be useful and make it easier to do things than the way we do it today. The path...
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Dull Devices: Breaking Through Age Assumptions
Does anyone really feel their age? I don't mean whether or not you know what YOLO means. (In that sense I am ok with being older, as I...
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Beware: Concept Testing that thinks it’s Usability Testing
When we talk about user research, we're including the narrower activity of usability testing. Usability testing is, like all user research...
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The Changing Association Experience
What does an association for medical professionals have in common with an Internet domain name registration authority?Both have members...
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Invent Less, Discover More!
I was intrigued by a story on breakfast radio on how one of the general practitioners practices in the United Kingdom have managed to...
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Dear Association Website: Is Your Mandate Showing?
When I see some association websites it strikes me that they have a hard time serving the right content to their diverse audience: a balance of...
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Visual Style Guides: Designing for consistency
All the big brands have one, do you? It exists to help keep the brand in tact and consistent no matter where it's used or how it's seen. This is...
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Unboxing Ubi: A Usability Review
For most, consumer products are one of the first touch points with the user which occurs at the unboxing. Like children at Christmas, the user...
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Top Four Member Research Tactics
Member research is an often-overlooked element in the growth of an association, however, when used effectively it offers value far beyond simple...
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Lab based, Remote and Unmoderated Usability Testing
What is the best approach for usability testing? At the moment, there are three main options for conducting usability test research studies: lab...
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Member Personas: Does Your Association Use them?
A website is more than another outbound communications channel; it is a critical business tool. For businesses it can drive sales, and profits...
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What Usability Testing Does and Doesn’t Tell You
We at Akendi are increasingly asked to conduct usability tests with digital products in the later stages of product development. This means we...
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Creating “Certified” Experiences
Have you ever watched a movie or read a book that was incredibly painful but in the end left you with such good dinner conversation that the pain...
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Product Innovation: Focus on needs, shop for the tech
Does true product innovation require agility? Validating many concepts quickly and cheaply? Most companies will answer both questions with a big...
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