Interaction design is the phase almost all UX professionals enjoy the most, as this is where they finally get to create that experience that will blow users away – Something that will make people say; ‘Wow that works so well, why didn’t they think of this before ?’. Imagine the sense of satisfaction when yourContinue Reading
I have a confession to make… the 2016 Design Thinkers Conference was filled with inspiring talks but the “Confessions” theme didn’t quite resonate with what I was hearing. I have an alternate theme to suggest. Last week, our visual design team attended the 2016 Design Thinkers Conference at the Sony Centre in downtown Toronto.Read more
Apple is often hailed as the gold standard for user design. There are a couple of things that they have done very well and then there’s a few really terrible decisions they have made. Let’s start with the good, because there are a number of Apple designs that I appreciate. THE GOOD 1. Mouse ShakeRead more
Efficiency versus Experience A few weeks ago after a relaxing weekend of playing video games, I couldn’t sleep and found myself staring angrily at the ceiling. Beside me, my wife awoke and asked, “What’s wrong honey? What are you huffing about?” “I just don’t understand why they put that menu there!” I bitterly responded, thenRead more
I love coffee, it fuels my day, it fuels the company, and I couldn’t do business without it. Fortunately, I am not alone. Even the Brits have fallen for the allure of good coffee, and coffee shops such as Nero, Costa, Starbucks can be found on every corner of self respecting city centres. Sometimes, youRead more
Users don’t know what they want; this is a fact of user research. Of course, it would be great to be able to ask users “How would you design this?” or “Where would you place this call to action?” or “What do you want to see in this design?” and get beautifully articulated answers thatRead more
Akendi is a product strategy, user experience design and usability research firm. We are passionate about the creation of intentional experiences – whether those involve digital products, physical products, mobile, service or bricks-and-mortar interactions. We work shoulder-to-shoulder to optimize the experiences you deliver. Akendi Corporate Overview (PDF).
Experience Thinking innovation firm in Product UX Strategy, User Experience Design & Usability Testing for Companies: Toronto, Ottawa, Montreal, Vancouver, Canada.
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