How Important is Visual Design to UX Compared to Other Aspects of UX?
By Scott Plewes
10.30.2023
And the wrong question to ask. Visual design is a necessity in UX. There is no universal answer to how important it is. For any product or...
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Visual Design
The visual design of a product or an experience is not just the icing on the cake, it’s a fundamental part of the experience. Our collection of Visual Design blogs explores everything from visual and branding fundamentals and inspiration to commentary on what makes an engaging design.
Persuading your Audience to Engage
By Liz Huh
11.18.2022
When you come across a well-designed website or application, can you identify the reasons why it spoke to you? Did the design successfully...
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Google realizes the error of its ways
By Dan Iaboni
11.02.2021
In a recent tweet (see below), Jeff Verkoeyen, a software designer at Google, announced that his team will no longer support the iOS’s Material...
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A New UX Training Community: Experience Thinkers
By Siobhan Kennedy
02.10.2021
To kick off our training in 2021, we’re sharing an interview with Tedde van Gelderen, President and Founder of Akendi and Experience Thinkers...
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Can Artificial Intelligence (AI) Really Replace Human Designers?
By Jessica Murray
02.19.2019
With more and more small businesses and independent e-commerce vendors popping up there is a greater need for design, but not everyone can afford...
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An Accessible World for All
By Jessica Murray
04.17.2018
Accessibility has become a hot topic in the design world but how do we design for it? And how do we plan for it? In a diverse world like ours, we...
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Ontario Medical Association Responsive Web UX Redesign
By Jessica Murray
08.01.2017
OMA (Ontario Medical Association) works for medical professionals across Ontario representing their political, clinical and economic interests...
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Web Typography: Top Three Tips
By Siobhan Kennedy
04.20.2017
Have you ever come across a website with absolutely terrible typography? Chances are you didn’t stick around too long. Following some basic steps...
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Designing for Devices
By Athena Herrmann
01.24.2017
Creating a design that works well on desktops, tablets, and mobile devices is often seen as a daunting and intimidating exercise. Clients worry...
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What Does Your Brand Colour Mean?
By Jessica Murray
11.29.2016
The colour of a brand says a lot about who a company is. In this post, we'll explore the psychology of colour and how brands use it to create a...
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UX of Branding: How a User Focused Approach Can Benefit Your Brand
By Athena Herrmann
10.07.2016
Brand design and UX are often seen as distinct processes. In many companies, product teams handle a product’s user experience while the marketing...
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It’s Classic Penguin: Cover to Cover – A review
By Kostis Petridis
09.15.2016
Hi, I’m Kostis and I love books! I always need to know that there are at least three of them in my “To Read” list before I finish the one I’m...
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A Designer’s Book Shelf
By Jessica Murray
08.30.2016
I recently moved into a new apartment and while organizing my collection of picture books I naturally found a way to procrastinate and cracked...
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This Complex Washing Machine Reveals How NOT to Design Icons
By Michelle Brown
06.21.2016
A case study in what happens in the absence of good UX I was waiting for the elevator one morning when joined by a man I hadn’t seen before. The...
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How To Find The Perfect Stock Image
By Jessica Murray
06.14.2016
Searching for the right image can be tough. Here’s a few strategies to help… Images are a very important part of visual design but sometimes you...
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