Research is the backbone of good design. A thorough understanding of people’s needs is required to make things easier, faster, and more enjoyable. Our collection of Research blogs covers a range of research methods and the necessary insights to integrate them into your practice.
During a recent meetup focused on the application of ChatGPT, a startup presented their new AI-assisted music generation tool. The purpose of...
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In general, end users are terrible at UX design. For the same reason most of the world is bad at reading hieroglyphics. They are not trained in...
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Any model in math is better if it is stronger on one or more of these factors: reliability, extensibility, stability. UX research can get at what...
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Surveys can be an excellent UX research tool to understand your customers and users. Like any research technique, they can be a huge help, or...
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You're running late for work. You step outside, and there is a blanket of snow falling from the sky, you haven't shovelled your driveway, and the...
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Personas are models. They are not real people. They are aggregations of data interpreted to help you make design decisions that will improve...
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Quant UX is a real thing. Math simply does things that qualitative UX does not. And it is, and never should be, about choosing one over the...
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UX research and UX testing are different things. Research is about understanding people and their experiences in context. Testing is about having...
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Q: What does your office design say about your company culture in 2022?A: The foundation of Experience Thinking is understanding human...
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Where did the mindset that UX research is a profession suitable more for tech heads, or computer whizzes, come from? Was it merely the image that...
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Congratulations! You've completed a research study, which found a bunch of recommendations for your product or service, has been presented to...
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Have you ever been in a situation where you have a 100 slide deck to present in 60 minutes? Listen, we have all been there at some point, but I...
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To continue our Akendi UX course delivery, we're sharing an interview with Tedde van Gelderen, President and Founder of Akendi and Experience...
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Being a UX designer I conduct a lot of qualitative research, from developing personas and journey maps to validating websites and products. There...
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As a user researcher, part of the work is communicating the results of our research. And to get to that moment, we engage with users and...
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