Four Different UX Client Types: Recognize Them?
I'm going to talk about our clients; the clients who pay for our work, for whom we love to go out of our way to make happy. I'd like to talk...
Read moreCurious facts and insights about user and customer experience from the team at Akendi. From UX principles to thought-leadership around creating intentional experiences, our collection of General UX blogs covers everything from recent events to musings and seasoned advice.

I'm going to talk about our clients; the clients who pay for our work, for whom we love to go out of our way to make happy. I'd like to talk...
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With the launch of Overwatch, it looks like Blizzard has another massive success on their hands.The game reached over 10 million users only...
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I love coffee, it fuels my day, it fuels the company, and I couldn't do business without it.Fortunately, I am not alone. Even the Brits have...
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Users don't know what they want; this is a fact of user research. Of course, it would be great to be able to ask users “How would you...
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The field of UX is intimately concerned with how people think, feel and act, and how to leverage those behaviours to create a better user...
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When companies fail to invest in connecting to users, the fallout is significant. In 1998 Joseph Pine and James Gilmore published “Welcome...
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When it comes to site redesign projects, we must be discriminative when choosing content. In the library sciences world (I am a librarian)...
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I'm compelled to comment on two recent experiences as I see them as detrimental to the UX industry.Serious Confusion About UX...
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You're An Experience Architect Developing Wireframes For A New Website. Where Do You Begin? First, you review the project plan and take note of...
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Why The Line “Of Course, It's Common Sense To Design It That Way,†Is High Praise Indeed At some point in your career you will...
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Last week at the dinner table I had a conversation that pushed my thinking.My oldest child is going to university and her friend is in her...
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This past weekend, the Association of Chartered Industrial Designers of Ontario (ACIDO) hosted their 15th annual Rocket competition, a competition...
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I was recently visiting with my parents and had the luxury of being driven around by them in their 'relatively' new car. I say 'relatively'...
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“Good design, when it's done well, becomes invisible. It's only when it's done poorly that we notice it.†-? Jared SpoolBut what...
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Elevator Speech Last night I went to the bank to renew my mortgage. As part of the process I was asked what I do for a living — I gave a short...
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