Geoff McCormick

Geoff McCormick

Author Archives: Geoff McCormick

5 User Experience Research Tips You Can’t Afford To Ignore

5 User Experience Research Tips You Can’t Afford To Ignore

There was a great post in my Linkedin feed recently by Luke Wroblewski of Google, with some simple and powerful stats. It’s a great post with bare facts on mobile phone usage. 2,600 interactions, just 6 ‘phone unlocks’ per hour and 14 hours of ‘awakeness’ just demonstrate how heavily mobile phones feature in our dailyRead more