Information Architecture
Above all things, your website delivers information to its audiences and your customers. How effectively it delivers that information will determine whether users take the actions you want them to, fulfilling their goals and yours.
Akendi is expert in the art and science of designing information architectures (IA) for corporate websites, intranets, enterprise web sites, ecommerce sites, and social networking sites to ensure that they convey the right information in a meaningful and efficient way. The IA is a map that gets your website users where you need them to go in the most efficient way possible.
How We Do It
Based on a proven process and industry best practices, we will research and create an effective IA for your online presence. We will begin by understanding your business goals, requirements, and vision for the website.
Web site Sitemap Information Architecture
Wireframe diagram of web site
Wireframe diagram example of web 2.0 dialogue box
Corporate web site wireframe diagram
Next, we will conduct user research such as field research, personas and usage scenarios to uncover your web users’ goals and behaviours.
Based on this information, we will then:
- Research the IA through card sorting
- Develop labelling and nomenclature for web navigation, page content, contextual links, etc.
- Test IA concepts with end users
- Develop a final site map that provides the content hierarchy and website navigation structure.
Ready to Akendi?
Please contact business@akendi.com or 1.866.585.1660 x1 for questions and more information about our Information Architecture services for the web.
